Wardrobe strategy made simple: Practical tactical and strategic guidance on building a wardrobe that works. From refining outfit formulas to making confident purchasing decisions, these articles focus on clarity, consistency and long-term value.
Clothes aren’t disposable, because we value the people who make them and the resources they use. This Fashion Revolution Week, I’m joining millions of people to call for a revolution in the way we cherish and care for our clothes – and I’ll be reflecting on all of this in today’s blog. I’ll also be […]
7 Ways to Care for Your Clothes Read More »
There’s a lot of talk about sustainable fashion, but is that all it is? Are people actually wearing their values and not just talking about them? Does the support for sustainable fashion manifest itself in sales? Are sustainable fashion brands making money and thriving? I share some answers to some of the questions I was
We talk the talk, but do we walk the walk when it comes to buying sustainable clothes? Read More »
I’m often asked, Roberta, what a sustainable fashion future looks like. Journalists ask me questions about consumerism, the Ethical Brand Directory, and my styling work, so I’ve selected some questions I got asked and shared my answers. I hope they are helpful! Why isn’t shopping sustainably the number one priority for average consumers? For a
Sustainability, Shopping, and Running an Ethical Business Read More »
I’ve looked into 7 of the best apps & websites for selling preloved clothing and accessories in the UK. We have more places to shop, it’s no longer just charity shops – we now have places to sell, not just donate our unwanted wardrobe treasures. There’s no denying the preloved (or second-hand clothing market) is
7 of the Best Apps & Websites for Selling Preloved Clothes in the UK Read More »
Discover 3 of the first clothes-swapping apps to arrive in the UK. It’s taken nearly a decade for it to catch on, but clothes swapping has finally found its stride. In 2019 it was nearly impossible for a week to pass and not find clothes-swapping meet-ups happening in London. This article has been updated since
3 of the Best Clothes Swapping Apps and Websites in the UK Read More »
In this post I share some tips for a stylish and warm winter wardrobe, that won’t cost the earth. Winter is definitely here… but that doesn’t mean you have to look like a giant yeti or commit to being frumpy to stay practical and warm. Many people get into a functional Vs style conflict when
10 tips to stay stylish and warm this winter Read More »
Don’t judge a book by its cover, look beyond beauty, vanity is ugly, it’s what’s on the inside that counts… We’ve heard all those lines before, haven’t we? They’ve been drummed into us by the time we reach puberty. But let’s talk about what people don’t say, people don’t tell you that by waking up
How We Look Matters Read More »
100-wears is a fantastic concept designed to help you shift your consumption from fast and frequent to slow and considered. Whether you’re a seasoned eco-conscious shopper or just dipping your toes into sustainable fashion, a great tool to adopt is the 100 Wears rule. Understanding the 100 Wears Rule The 100 Wears rule is a
Cost Per Wear (CPW) is a basic metric for working out the value of your investment. It is simply a calculation that enables you to see the lifetime value of your purchase and the cost each time you wear it. Cost Per Wear (CPW) is based on the price divided by the number of wears.
What Does Cost Per Wear (CPW) Mean? Read More »
I was recently asked by a journalist to comment on The Duchess of Sussex’s preference for wearing high heels through all of her pregnancy. I had my initial stylists reaction, but given I haven’t been through a pregnancy myself – I thought I should reach out to my clients. I asked one who wore heels
High Heels & Pregnancy Read More »
